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A new brand. Some have accused Apple of "buying cool" with its purchase of Beats, a charge that was levied against Beats partners HP and HTC as well. The Beats brand may well skew younger, cooler, and more toward music than Apple's. But compared to, say, HTC, the Apple brand is already pretty cool. iTunes has been Apple's audio subbrand for over 13 years and was already on its way to becoming a service brand with iTunes Radio. On the other hand, Apple's never really had a subbrand for the audio systems and processing inside its products (as it has for its cameras with FaceTime), and Beats may well provide that.
Talent, People are often cited as a reason for acquisitions that don't add up and Apple will now have some unknown services for some unknown time from Beats founders Iovine and Dr, Dre, But iphone case 4s ebay again, it's hard to imagine that Apple couldn't enlist the services of many visionary music producers or legendary artists, One would think that Apple buying Beats would lead to a more substantive celebrity association than the short-lived spokesperson affiliations of Alicia Keys (BlackBerry) and Jessica Alba (Microsoft), However, for Dre, at least, one gets the impression that it just might have been about the money..
One of the most interesting revelations about the talks between the two companies came when Cue noted that Apple had passed on buying Beats back when it did the deal with HTC simply because the timing wasn't right. But now that it is, the companies will have to go beyond simple moves such as integrating the Beats sound into Apple products to make the deal worthwhile. Apple gained a number of asets when it acquired Beats, but there's little there that the company couldn't have built itself or acquired less expensively.
The iphone case 4s ebay appearance of Apple's Eddy Cue and Beats' Jimmy Iovine at the first Code Conference answered some of the questions that were raised when whispers first spread that the Apple and Beats would now seek to make beautiful money together, Beats' electronics products, on which the company made its name, will live on, The music service, complete with its support for Android and Windows Phone, would also live on, And, answering a question no one had any doubt about, Beats' licensing deal with HP, which Iovine described as "a marriage of convenience," will end when its contract expires..
Here's everything you need to know for getting started with Cortana. There are three different methods that can be used to launch Cortana. A simple tap of the search button will open the voice assistant, while a long press will launch Cortana in listening mode. There is also a Cortana icon in the the phone's app drawer, which you can pin to the Start menu for even faster access. Cortana is an opt-in feature in Windows Phone 8.1 and you will be asked to grant her access to your device the first time you open the app.
Cortana will look pretty bland at first, but this will change shortly, Similar to other voice assistants, Cortana learns more about you and your interests over time, Rather than waiting for her to learn everything about you, we are going to manually feed her personal information, Once inside of the app, click on the three line icon at the top right-hand corner of the screen; this will open Cortana's Notebook, From here you can tell iphone case 4s ebay Cortana about your favorite sports teams, set up weather information, enable traffic updates, and set your home and work locations, The Notebook is also where you can manually set up reminders, access Cortana's settings, and enable the phone's quiet hours..
You will be greeted with a relevant stream of information stemming from your interests the next time you open Cortana. Cortana can be personalized in many ways. You can have her call you by your name, give her access to your Facebook friends, and even have her supply you with personalized news updates. All of these features can be accessed by opening Cortana's Notebook. To set your name, click on the settings menu, check off the box that reads "Have Cortana call me by my name," and then click on the "Set my name" option. For those of you on Facebook, the settings menu is also where you can grant Cortana access to your social network information.
There are two methods of letting Cortana know what news you iphone case 4s ebay want to follow, After performing a search, you can click on the "update me on this news topic" option and Cortana will begin tracking it for you, Current events can also be added by clicking on the Interests option in Notebook, clicking News, and either selecting a genre from the list or manually searching for a topic, Clicking on a specific topic in the Interests section of the Notebook will give you the option to pin it to the Start menu and enable notifications for when there are new stories available..